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Meeting Summary

ADM201-LOFV - [OVERFLOW] Leadership session: Digital marketing and ad technology (Teal-Venetian)

Session Description

In this session meant for executive leaders, you get to see the AWS vision for how companies stand out in the crowded, massively scaled advertising and marketing ecosystem. Industry leaders share stories about how they used AWS to enable breakthroughs in areas such as customer data collection, identity resolution, audience targeting, programmatic advertising, personalization, and measurement. Then we turn to the future and share our playbook for artificial intelligence and real-time solutions for transforming big data into marketing outcomes.

Additional Information
Overflow
200 - Intermediate
Please note that session information is subject to change.
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